Your next $250K client is posting their brief right now. You're just not seeing it.
Open marketplaces and agency-search channels move over $8B in services every year. Most agencies tap a sliver — because they find the brief too late. Pipeline surfaces in-market briefs in your niche within minutes, scores them against your ICP, and hands you a proposal-ready opener.
20-min call. We open the platform and map live, in-market briefs in your niche on the screen with you.
Watch the 2-minute walkthrough · Or book a meeting
There is a multi-billion-dollar agency market hiring out loud, every day.
The demand exists. It's posted publicly. The only reason it doesn't land on your desk is that no one on your team is watching the right channels in real time. Pipeline is.
moved through open agency-hiring marketplaces last year. Your niche is a slice of that — and the slice grows every quarter.
contributed to the US economy alone by independent services buyers and sellers. The addressable buyer pool keeps expanding.
YoY growth in projects over $1,000. High-ticket briefs are the fastest-growing segment — and the ones agencies should be winning.
Industry-reported figures from public marketplace, platform, and freelance-economy reporting (2024–2025).
Three moves, one operating system for agency new business.
Built for small-to-mid agencies (5–30 people) that don't have — and shouldn't need — a full SDR org to fill their pipeline. Available globally, tuned to your region and verticals.
See briefs the minute they go live
We monitor open marketplaces, RFP networks, job boards, hiring signals, and funding events 24/7. The moment a brief in your niche is published, it lands in your queue — not 2 hours later, not the next morning.
Only spend energy on briefs that fit
Every opportunity is enriched and scored against your ICP, budget band, and positioning. No more reading 40 briefs to find 3 that matter — we show you the 3.
Reply in under 5 minutes with the right opener
Pipeline drafts a proposal-ready opening line that references the brief's specifics, not your credentials. Edit, send, win. Speed is the #1 controllable variable in new business — we hand you that lever.
The data on what actually wins new business is unambiguous.
Across 1.2M+ proposals analyzed by independent researchers and platforms, four variables predict almost every new-business outcome. Pipeline is built around all four.
Drops to ~5% after 30 minutes. Speed is the #1 controllable variable in agency outreach — and the one most agencies still lose.
Openers that ask a specific question about the brief outperform credential-led intros by nearly 5×. Pipeline writes that line for you.
Cold outbound proposals close at 8–15%. Briefs from buyers who already raised their hand close 3–5× higher. We only send you the warm ones.
On mid-market briefs ($3K–$20K/mo). Pipeline shortens the cycle by removing the slowest step entirely: finding them.
Every signal, qualified.
We don't scrape lead lists. Pipeline reads the market the way a senior new-business director would — and does it every minute, for every vertical you care about.
Explore the product- Discovery sources
- Open marketplaces, RFP networks, job boards, press, podcasts, hiring signals, funding events
- Intent scoring
- Per-opportunity model tuned to your agency's ICP, budget band, and positioning
- Enrichment
- Decision-makers, tech stack, budget cues, recent strategic moves
- Proposal drafts
- AI-generated openers and full drafts, on-brand, editable before you send
- Pipeline tracking
- Stage management from Discovered → Won, with conversion analytics
See where the market is moving, not just who replied.
Pipeline maps active demand across verticals and regions so your studio always knows where to invest its new-business energy next quarter — not which list to blast today.
- Vertical heatmaps refreshed daily
- Region and company-size filters
- Trend deltas: rising, cooling, breaking
Not another lead-gen tool.
The problem was never the size of the list. It was knowing where real demand existed before anyone else did — and replacing the stacked tooling and BD time that never actually got you there.
- Connects, credits, and platform subscriptions
- Scrapers and enrichment tools
- Cold-email sequencers (8–15% close rate)
- Part-time SDR or BD contractor
- Manual proposal writing, every time
- Vanity pipeline dashboards
- Only in-market briefs from buyers already raising their hand
- AI qualification against your ICP and budget band
- Proposal-ready openers, drafted in seconds
- Sub-5-minute response window, automated
- Warm win rates of 35–60% on qualified briefs
- Replaces stacked tooling and most BD overhead
One extra qualified brief a week = ~$60K of new ARR per month.
The average small-to-mid agency wins about 1 in 4 warm, in-market briefs. At a typical $7,500/mo retainer over a 9-month average engagement, that's roughly $67,500 in lifetime value per won client — and one extra win per month compounds fast.
Most agencies see 5–12 qualified in-market briefs in their first week with Pipeline. You don't need more leads. You need the right ones, first.
The briefs are already out there. You just need to be the first one in the room.
20-minute working session. We open Pipeline, filter to your niche, and show you live in-market briefs on the screen — across North America, Europe, and APAC. If we can't surface at least 5 that match your ICP, you walk. No pitch deck, no pressure.